Month: January 2015
Metrics for social media

GenY Medium, recently signed an exclusive partnership with Readypulse, a Seattle based social media technology provider. This is an important strategic partnership for both organizations. For GenY Medium, we use the analytics to understand our consumers better, identify content themes which appeal to our consumers and track performance of our campaigns objectively. For Readypulse, we.

Swine Flu: An infographic representation

by GenYMedium.

Facebook advertising costs in India: What to expect in 2015?

If you are a regular advertiser on facebook, you’d have likely witnessed a steady and steep increase in advertising costs on the platform. We discuss a few factors which are driving this and what to expect on pricing for paid facebook ads & social media in general. First off, facebook would continue to be a.

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